Blue Vista 725
  • Home
  • About Us
  • Our Clients
  • Press
  • Blog
  • Contact Us

BV725 BLOG

A SIZZLIN' CAMPAIGN - NYC RESTAURANT WEEK TO GO

2/18/2021

0 Comments

 
Picture
It sure has been a frosty February but our SIZZLING campaigns for #nycrestaurantweektogo are coming in HOT! Now you can show some love ❤️ for our NYC Restaurants all month long. This amazing program has been extended until 2/28. Time to munch before March!
*
🥢🍴 🥘 🍱 🍲 🍕 😋⁠⁠
*
Big SHOUT out and thank you to all of our promotional partners and supporters as well for this important initiative!
*
#OrderInNYC #SaveRestaurants #SupportSmallBusiness #HelenHayesTheater #Broadway #AllInNYC #TimesSquare #AllInOnNYC #MaskUpNYC #StayWellNYC #NYCgo #SeeYourCity #ThisIsNewYorkCity #NewYorkCity #NYC

Picture
Picture
Picture
0 Comments

Wanna be our valentine?

2/12/2021

0 Comments

 
Picture
Picture
Picture
Picture
We Got You Babe!

We’re spreading the love with campaigns for Funny How It Happens: A Valentine’s Day Celebration with Broadway’s favorite couple @jarrodspector & @kelli_barrett and their @ridgefieldplayhouse show!

Our Valentine to you is a chance to win tickets. Here’s how to feel the love:

1. Make sure you are following us
2. Like this post

The winners will be randomly chosen and will be notified via DM by Saturday, 2/13.

Check your DM's and good love...err luck!
*
#theridgefieldplayhouse #valentinesday #vday #babe #igotyoubabe #cher #chershow #jerseyboys #beautiful #doctorzhivago #wicked #fosseverdonfx #broadway #concerts #bluevista725

0 Comments

we got you babe

2/11/2021

0 Comments

 
Picture
Picture
We are head over heels for our Novotel digital billboard campaign for @ridgefieldplayhouse! Get your tickets today for Funny How It Happens: A Valentine’s Day Celebration on Sun 2/14 featuring Broadway’s favorite couple @jarrodspector & @kelli_barrett
*
#theridgefieldplayhouse #valentinesday #vday #babe #igotyoubabe #cher #chershow #jerseyboys #beautiful #doctorzhivago #wicked #fosseverdonfx

0 Comments

WE'RE BRINGING THE LOVE WITH #VALENTINESDAY

2/8/2021

0 Comments

 
Picture
Picture
Picture
A Romantic Comedy About Modern Love & Dating From the Producer of  Monty Python and the Holy Grail

Dreambird Studios debut feature film, #valentinesday, produced by industry veteran, Mark Forstater (Monty Python and the Holy Grail) is set to be released on February 14, 2021. A modern day rom-com written by Sam Dudeck and Nathan Neuman, who also makes his directorial debut, will star Francis Lovehall (Steve McQueen’s “Small Axe”), Tessa Bonham Jones (Wonder Woman 1984) and Finlay MacMillan (Tim Burton's Miss Peregrine's Home for Peculiar Children).
 
#valentinesday is named after lead character, Valentine Davidson played by Finlay MacMillan, whose hopeless attempts of finding love amidst the “hook-up” culture, superficial relationships of social media, and a general ineptitude in flirting, makes for a highly relatable, hilarious and moving film. Val finds it impossible to connect and find true love. Until he meets Drew. Played by Tessa Bonham Jones, Drew bolts into Val’s life with the gift of true love, unbeknownst to Val and seemingly, herself. Francis Lovehall plays John, Val’s childhood friend who introduces him to dating apps and snap chat with unforeseen consequences.

It was a pleasure to assist in press and promotional outreach for this production and we hope you will watch when it is available on streaming platforms.
0 Comments

GOTTA BE DEJA VU!

2/2/2021

0 Comments

 
Happy Groundhog Day! 

While our motto is "onwards and upwards" we enjoy looking back, especially when it comes to our promotional campaigns for @groundhogdaybwy!  We could watch this over...and over...and over again!
*
#groundhogday #groundhog #punxsutawney #punxsutawneyphil #feb2nd #winter #spring #broadway #musical
Picture
0 Comments

HOCKEY WEEK IN NEW YORK

1/11/2021

0 Comments

 
Picture

WE SHOT & WE SCORED!

Born and bred in NY, we were proud to promote Hockey Week in New York was a week-long celebration of the return of hockey (Jan 11th - Jan 18th), designed to celebrate the New York Rangers, fans, and the wider city of New York through experiential and digital activations to build momentum into Opening Night and beyond.
Picture
Picture
0 Comments

THE "MEAN" PANDEMIC

1/7/2021

0 Comments

 
Picture
Picture
Picture

PREMATURE CLOSING

A fond fetch farewell to Mean Girls on Broadway as they will sadly not be returning to Broadway following the shutdown.

The musical, with a book by Fey, music by Jeff Richmond, lyrics by Nell Benjamin and direction and choreography by Casey Nicholaw, opened on Broadway in 2018 and grossed $124 million by the time it close in March. Plans to adapt it for a new Paramount Pictures film version were announced previously.

At the time of the musical’s final performance on March 11, it had played 805 performances and 29 previews at Broadway’s August Wilson Theatre. Prior to its opening on April 8, 2018, Mean Girls had made its five-week world premiere run in 2017 at the National Theatre in Washington D.C.A North American tour launched in 2019, with plans to resume this summer or as soon as Covid restrictions are lifted.

We’re sad to see it go but we totes loved assisting with campaigns and hope to work with the National Tour!
0 Comments

A "SWEET" Sponsorship of Ours

1/1/2021

0 Comments

 
Picture

Strange times call for Stranger Things!

Being big fans of Dungeons & Dragons in the 80s and having a sweet tooth sure paid off for us (see Mom, we told ya!)!

We teamed up with Stranger Things Drive-Into Experience presented by Netflix & Fever with Secret Cinema in Downtown L.A. which transports visitors through the dimensions and back in time!

Cruise through the drive-into and you’ll emerge in the 80s, in the small sleepy town of Hawkins, Indiana. But before you follow Eleven and the gang on their journey through hidden Russian labs and into the Upside Down, you’ll need to stock up on some snacks for the road. Gotta keep those energy levels up for this adventure!

While you’re hunting Demogorgons, why not hunt down some Sour Patch Kids?

Turns out the Stranger Things crew aren’t the only kids you’ve got to look out for down in Hawkins. You’ve also got to keep an eye out for Sour Patch Kids! Sour then sweet and mouthwateringly tasty, these delicious candy treats are the perfect snack to keep you going on your adventures into the strange(r) unknown. Sour Patch Kids candy will be available on the Starcourt Mall food menu and you’ll be able to order them directly to your car. Get ‘em before they’re gone!

#strangerthingsdriveinto #strangerthings #netflix #secretla #secretcinema #california #social #losangeles #la #dtla #losangeleslife

Picture
Picture
Picture
0 Comments

what the buck?!

12/29/2020

0 Comments

 
Picture
Picture
What the buck?!  We're ridin' high with our Times Square digital billboard campaign for @pbr!  No bull. 
*
#pbr #bullriding #whatthebuck #ride #wrangler #bull #lasso #buckoff

0 Comments

RATS ALL OVER NYC

12/21/2020

0 Comments

 
Picture

Rats here, there, everywhere!

In Fall 2020, Broadway fans came together on TikTok in an unprecedented collaboration to create a new musical based on the beloved Disney film Ratatouille. Ratatouille, The TikTok musical sensation came to delicious life for an unprecedented, community-written, Broadway-caliber, lip-smacking special event on 1/1 benefiting The Actors Fund.

You could see our ad campaign scurry through the streets of NYC on digital taxi tops, Taxi TV, Double Decker TV, and wall mounted mini-vending machines. A true feast for the eyes for this delicious, singular special event!

Picture
Picture
Picture
Picture
Picture
0 Comments

We Give thanks to the undertaker

11/28/2020

0 Comments

 
We give thanks to The Undertaker in our promotional homage to his illustrious 30 year career.  The Final Bell 🔔 Tolls.  Time to Rest in Peace!
*
#wwe #wwf #raw #wrestlemania #smackdown #theundertaker #undertaker #theundertakerwwe #thedeadman #markwilliamcalaway #wrestling #phenom #legend #restinpeace #thankyou

Picture
0 Comments

A TOAST TO BROADWAY

11/23/2020

0 Comments

 

Our Salute to Broadway

We toasted to Broadway and to new clients with The Ridgefield Playhouse's "A Toast to Broadway" virtual concert.

With the Great White Way closed until June 2021, we raised our glasses and toasted to Broadway and its amazing performers! 

Performances included some of our favorite Broadway stars – Jarrod Spector (Jersey Boys, Beautiful: The Carole King Musical), Tony Award nominee Ann Hampton Callaway, Morgan James (Motown The Musical and Postmodern Jukebox), Oscar, Tony and Grammy Award-winning composer Stephen Schwartz, Seth Rudetsky (Sirius/XM Satellite Radio’s ON BROADWAY, Broadway pianist, award-winning comedian, book author, cowriter & costar of Bway’s DISASTER!) Tony Award winner Debbie Gravitte, Sam Gravitte (Wicked The Musical), Alli Mauzey (Hello, Dolly! Wicked The Musical) andDee Roscioli (Wicked The Musical, The Cher Show) and more – including a special guest appearance by Tony Award winner Harvey Fierstein! 

We loved hearing some of our favorite Broadway numbers from Hamilton, Wicked, Chicago, The Lion King, and Phantom of the Opera along with lots of surprises!
Picture
Picture
Picture
Picture
0 Comments

Tony AWARD worthy campaigns

10/16/2020

0 Comments

 
Picture
While it has been one of the strangest and toughest years for all, we want to congratulate all of the @thetonyawards nominees!  We were blessed to be a part of spreading the word of these fine productions through our campaigns!
*
#tonyawards #broadway #jaggedlittlepill #slaveplay #tina #tinaturner #tinathemusical #seawallalife #seawall #frankieandjohnny #thesoundinside

Picture
Picture
Picture
Picture
Picture
Picture
0 Comments

BIENVENUE A BROADWAY ALEXIS LAFRENIERE!

10/6/2020

0 Comments

 

Let's Go Rangers!

It was a privilege for us to arrange a welcome campaign for Alexis Lafreniere as the #1 Draft Pick for the NY Rangers! 🏒 🏒 🏒 🥅

Our Hat Trick campaign started with NYC Ferry digital billboards, the Novotel hotel digital billboard and Hayes Theater digital billboard and went into overtime with LED Trucks and Taxi TV
🚕 as they skated around NYC!
Picture
Picture
0 Comments

OUR CAMPAIGNS REALLY TRAVEL!

7/27/2020

0 Comments

 
Our campaigns really travel! 

Check out our digital billboard campaign in Chicago for our client @travelhub365 and their new mobile app. 

They'll book your next trip while we book your next ad campaign!
*
#travelhub365 #travel #travelapp #mobileapp #letstravel #chicago #advertising #billboard #digitalbillboard
Picture
0 Comments

RIP NICK CORDERO

7/6/2020

0 Comments

 

We remember watching Bullets Over Broadway and flipping through @playbill to see who WAS this guy playing Cheech!

@nickcordero1 was a beast of a talent.  We had the pleasure of seeing him shine on stage and promote his Broadway shows.  We are truly saddened by this tragic and unfortunate loss.  We pray for his dear family and for all of us during these challenging times.
*
#nickcordero #rip #talent #broadway #theater

Picture
0 Comments

IN BARTER WE TRUST

6/9/2020

0 Comments

 
Picture
Being a business owner, I know that many of us have been dealing with the economic impact of coronavirus. Reliable revenue streams suddenly came to a screeching halt. Immediate and long-term vacancies appeared. Operating expenses mounted. I’ve been listening to comedian Bill Burr (big fan) and his podcast regularly and he voiced the idea that people across the nation should just press a pause button and “nobody owes anybody anything during this time.” Of course the idea sounds rather appealing but, in practice, hard to implement. 
 
Given how widespread the current crisis is, how will many businesses rebound, particularly when their thriving business went to a cold, hard stop? I’ll save you the suspense. The answer is barter.
 
Let’s face it. Money is a concept that we have all put our faith into. It’s even printed or engraved in our very currency. Granted the faith-based motto “In God We Trust” was first placed on US coins during the Civil War, we as a society have “bought” into the value of our currency. We trust it will hold its value, that it will be in the bank when we go to withdraw it and that we will get something in exchange for it when we issue it.
 
Before money even existed (which was approximately 5,000 B.C. for you history buffs), the practice of bartering had been around for centuries as a means to exchange goods and services. Though we hopefully won’t see many people exchanging family heirlooms for toilet paper these days, bartering is still very much alive and kicking.
 
The power of barter should never be underestimated, especially during times of crisis. For example, after the dollar completely collapsed during the Great Depression, simple items like home-grown produce were brought to the local market to be used as currency. 
 
My thought is this. With all industry sectors facing uncertain revenue streams and/or hemorrhaging cash (vacant airplanes, amusement parks, attractions, Broadway/Off-Broadway and movie theatres, brick and mortar stores, casinos, concert/sports arenas, cruise ships, fitness centers, hotels, museums, real estate, restaurants, salons, spas and more), they opt to barter, trading their goods/services, gift certificates, ticket inventory in exchange for advertising they could run at their discretion.
 
Bartering allows them to be relatively unencumbered during this recovery process.  It affords them the opportunity not to lay out essential cash that keeps their proverbial lights on and their business afloat. In this barter scenario, it provides them advertising that would otherwise have been bought on a cash basis. Converting their inventory into media trade credits allows them to renew/increase awareness of their business, launch a new product, stand out from the competition, engage new patrons and perhaps delve into unchartered advertising platforms that they didn’t know were even possible.
 
It just so happens we know the tricks of the trade. We’ve been actively engaged in the practice of barter/trade for many, many years now and have engineered 100s of ad campaigns for 100s of clients. Our client base includes all types of consumer goods and services from attractions, concerts, restaurants, spas, Broadway/Off-Broadway, streaming services and beyond. We welcome the opportunity to share more about our opportunities for your business and prevent any further economic damage.
 
These are indeed, incredibly challenging times that we are dealing with. We, as business owners, put our faith in our business, our intestinal fortitude to succeed and our ability to adapt to changes in the way we do things. 
 
Barter is smarter. 
 
In Barter We Trust.

- Matt Sicoli, President & Founder of Blue Vista 725

0 Comments

Tis the Season of Giving

5/21/2020

0 Comments

 
Picture
Picture

We Were Filled with Non-Profit Cheer This Year

With campaigns for various non-profit businesses and organizations like the Ad Council, Asian American Heroes, New York Blood Center, NY Food Bank, NYC & Co All in NYC, One4All NYC, VOLS (Volunteers of Legal Services), we were ALL IN for the season of giving!
Picture
Picture
Picture
Picture
0 Comments

#ILOVEGAY

5/16/2020

0 Comments

 
What a great time it was chatting with our pal Matt Skallerud and #ILoveGay! 

Click here to see the interview!
*
#advertising #media #marketing #promotions #theater #broadway #concerts #attractions #hotels #restaurants #spas #barter #trade #business #ilovegay #bluevista725


Picture
0 Comments

Sweet georgia brown

3/27/2020

0 Comments

 
Picture
Sweet Georgia Brown.  We fondly remember watching "Curly" and the original @harlemglobetrotters on court, especially when they were featured on @scoobydoo and their own animated series.  Glad to have had the opportunity to promote HGT throughout the years.  Rest in Peace Curly.  May basketballs spin eternally on fingers all over the globe.
*
#harlemglobetrotters #globies #basketball #exhibition #thegarden #msg #fredneal #curly #ballhandler #rip

0 Comments

PHONE RINGS...DOOR CHIMES...

3/20/2020

0 Comments

 
Picture
Phone rings, door chimes, in comes our NJ digital billboard campaign for @companybway!
*
#company #companybroadway #broadway #musical #comedy #katrinalenk #pattilupone #tonyawards #grammys #stephensondheim #georgefurth
0 Comments

WE'rE A-OK WITH THE A10 TOURNEY

3/12/2020

0 Comments

 
Picture
While the @a10conference at the @barclayscenter will be played without fans due to health concerns, we're feeling good, strong and stable with our Times Square digital billboard campaign.
*
#A10MBB #a10 #Atlantic10 #conference #brackets #barclayscenter #brooklyn #basketball #fans #spectactors

0 Comments

LAYING A SMACKDOWN IN MIDTOWN

3/11/2020

0 Comments

 
Picture
We're laying a SmackDown in Midtown with our campaign for @wwe Road to Wrestlemania featuring DX on March 22nd at @thegarden!
*
#wwe #wrestlemania #wrestling #sethrollins #tripleh #xpac #roaddogg #shawnmichaels #akam #rezar #shaynabaszler #ajstyles #kevinstyles #bigshow #beckylynch #asuka
0 Comments

ROCK OF AGES WITH glee

3/3/2020

0 Comments

 
Total @officialglee seeing our campaign for @rockofagesmusical on the @macys digital billboard, featuring 3 Time Emmy nominee @dotmariejones!
*
#rockofages #broadway #offbroadway #glee #superrockintuesday #supertuesday #dotmariejones #emmys

Picture
0 Comments

OUR WORK IS COMPLETE

2/19/2020

0 Comments

 
Picture
Picture
Our work of art is complete!  Now presenting our campaign for @thearmoryshow coming March 5th - 8th at Pier 90 and 94!
*
#TheArmoryShow #TheArmoryShow2020 #Galleries #Pier90 #Pier94 #ArtFair #Art #NewYork
0 Comments
<<Previous

    Author

    Summary of our Blue Team's media, marketing and promotional campaigns.  Enjoy!

    Archives

    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    July 2020
    June 2020
    May 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    April 2017
    November 2015

    Categories

    All
    Articles & Press
    Attractions
    Bar/Restaurant
    Live Entertainment (Broadway)
    Live Entertainment (Concerts & Stand Up)
    Live Entertainment (Off Broadway)
    Non-Profits
    Sponsorships
    Sports Teams & Events
    Travel
    TV & Film
    Virtual Events

    RSS Feed

OUR DOORS ARE ALWAYS OPEN.

We welcome potential clients, partners, vendors and team members.


Address

10 East 39th Street, Suite 907
(btwn Madison & 5th Ave)
New York, NY 10016

Telephone

(646) 661-5546

Email

info@bluevista725.com
  • Home
  • About Us
  • Our Clients
  • Press
  • Blog
  • Contact Us